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A new explainer video by FYT.ph unpacks the often-overlooked issue of campaign finance in the Philippines, focusing on how money shapes election outcomes. The video highlights how candidates pour millions—sometimes billions—of pesos into political advertisements, especially in the lead-up to the 2025 elections.

Among the top ad spenders were Las Piñas Rep. Camille Villar and Sen. Imee Marcos, each reportedly shelling out around ₱1 billion on ads before the official campaign period even began. These early expenditures, while legal, raise questions about equity and accessibility in the political arena.

The Commission on Elections (COMELEC) has set regulations to monitor campaign expenses, but the video points out loopholes and enforcement challenges. FYT also explores how financial muscle gives certain candidates a major advantage in visibility and voter reach.

The video serves as a reminder for voters to remain critical of candidates’ spending and to consider transparency and accountability in campaign financing.